Study goals
Analyze how digital technologies, such as big data, artificial intelligence and social media, streamline responses to natural disasters and humanitarian crises, with a focus on the inclusion and care of vulnerable populations.
Relevance / originality
The research addresses the innovative application of emerging technologies to address challenges in disaster contexts, highlighting the importance of rapid adaptation and community resilience.
Methodology / approach
A systematic review of 45 articles was carried out, based on the theories of limited rationality, effectuation and "crazy action", to evaluate the effectiveness of these technologies in responding to crises.
Main results
The analysis revealed that AI and social networks facilitate quick and coordinated responses, promoting adaptive and collaborative solutions in situations of uncertainty.
Theoretical / methodological contributions
The study integrates theories of bounded rationality and entrepreneurship with the use of digital technologies, offering a new framework for understanding responses to crises.
Social / management contributions
The application of digital technologies has proven effective in promoting entrepreneurial empowerment and social inclusion, especially for women in post-disaster contexts.