Study goals
To investigate how CASE tools integrated with artificial intelligence can be used in organizational projects without aggravating information overload and fragmentation of collective attention, connecting theoretical foundations with practical evidence to propose guidelines for efficient implementation.
Relevance / originality
The research addresses a critical contemporary challenge: the impact of information overload on the collective capacity to interpret and prioritize content. Its originality lies in the integration of theoretical studies with empirical evidence obtained during an international module in Portugal.
Methodology / approach
Exploratory qualitative methodology with direct observation during technical visits conducted in the international module of University Nove de Julho in Portugal in 2025. Data collection was performed through systematic field notes, documentary analysis, and data triangulation.
Main results
CASE tools with AI offer initial agility but may aggravate information overload. Success depends on cohesion, alignment, and training. Practical cases evidence sustainability limitations, and technology should complement human judgment capabilities.
Theoretical / methodological contributions
The main theoretical contribution was deepening collective attention in digital transformation, reinforcing balanced sociotechnical approaches.
Social / management contributions
The main recommendation for management was technology governance, content curation policies, specialized training, and guidelines to maximize organizational impact while minimizing attention fragmentation.